How can we reconcile environmental challenges with social impact?
- To meet the challenges presented by climate change, we need a socially responsible transition.
- This transition must not have a negative impact on the most vulnerable sectors and populations.
- Non-financial ESG criteria can be effective levers of transformation to reconcile environmental and social issues.
- Means of action such as employee participation in corporate governance or the indexation of executive salaries appear to have an overall positive impact.
To cope with climate change, and adapt our economies and societies to the challenges it presents, we need to make a transition. How can we make this transition as fair as possible? For the International Labour Organization, a just transition means “making the economy greener in a way that is as equitable and inclusive as possible for all concerned, creating opportunities for decent work and leaving no one behind”. This same idea of a just transition already featured in the 2015 Paris Agreement.
The current situation makes this challenge all the more difficult, given the consequences of the Covid-19 pandemic, the economic impact of the war in Ukraine and rising inflation. It is essential to carry out an in-depth review of the structure of our economy, without increasing inequalities, but also without slowing down investment in the energy transition. And yet, a profound transition automatically implies profound changes, and therefore the creation and destruction of activity in multiple sectors, as well as social impacts that are difficult to predict.
Taking into account relevant economic and social criteria
To meet the challenge of a just transition, non-financial ESG (Environmental, Social and Governance) criteria can play an important role. They offer a clear outline for the efforts of economic players, the financial sector and companies to question their practices and strategies. From January 2024, new European rules will be introduced to provide better information on companies’ environmental impact. They will have to provide more data on the pollution generated by their activity, their use of marine resources or the actions implemented to move towards a circular economy. The new measures also aim to increase transparency for ESG rating providers.
At present, ESG performance ratings vary from one agency to another, and this can pose a problem for the development of sustainable finance. Standardisation of ESG information would make it possible to reconcile environmental and social issues in a period of energy transition. However, for a transition to be just, we face two challenges. The first is “distributive justice”. The transition to a low-carbon economy will not affect all sectors, regions, and populations in the same way or with the same intensity. Indeed, some sectors or regions are more dependent on fossil fuels, polluting industries, or natural resources.
How can ESG standards play a role in this? By considering relevant economic and social criteria, and not just the level of employment in those areas or sections of the population that are particularly vulnerable to the energy transition. This would involve, for example, using social and environmental performance data supplied by extra-financial rating agencies, practice data supplied by official statistics surveys, or experimental data supplied by scientists. ESG standardization must take account of this “distributive justice” issue, which also means reflecting potential conflicts or arbitrations that may arise within the company.
Giving an active role to all stakeholders
A second challenge to be considered if we are to make a just transition is directly linked to the issue of governance. Not all the stakeholders affected by this transition have the same capacity to influence or the same decision-making power over their immediate environment, particularly within the company. So how can we meet this challenge of “procedural justice” and give all stakeholders an active role? Companies can include employees in strategic decision-making, and in the integration of environmental and social objectives.
Employee participation in corporate governance appears to have a positive impact on company results, both in terms of financial and non-financial performance. Productivity and the number of patents filed increase when employees are present on their company’s board of directors, according to the research. In addition, other employees are more motivated, and identify more closely with the company’s objectives. As part of a just transition, it’s not just a question of relying on the mere presence of employees at the heart of the decision-making process, but also of establishing transparency, making economic information accessible, and encouraging dialogue between management and social partners.
Pay indexed to environmental objectives
Looking beyond employees, there is a case for taking action with regard to the remuneration of company directors to ensure that environmental and social issues are properly taken into account. The French Prime Minister mentioned this in her policy speech in July 2022. “The heads of major companies must set an example, and their pay will be tied to the extent to which environmental targets are met”, Élisabeth Borne told MPs.
The debate on indexing executive pay to environmental, as well as social, criteria is alive and well in many countries. In August 2022, the American company Mastercard announced that bonuses for all its employees would be calculated on the basis of ESG objectives, including reductions in CO2 emissions, financial inclusion and a reduction in the gender pay gap. Two years earlier, in Germany, BMW announced that the remuneration of its board of directors would depend in part on meeting its targets for reducing CO2 emissions.
What do we know about the effectiveness of this type of measure? The impact of these ESG bonuses differs widely depending on the company’s governance model. When governance is shareholder-oriented, we see a reduction in financial performance on the one hand, and only a relative gain in CSR performance on the other. Conversely, if governance is geared towards employees, for example, there is an improvement in non-financial performance. ESG standardisation can be a solid foundation for achieving a just transition, but to be effective, it needs to incorporate complex issues in the interaction between environmental and social dimensions of a distributive nature and governance.
Sirine Azouaoui
Further reading
Crifo, P. 2023. Normes ESG et transition juste : comment prendre en compte simultanément les enjeux environnementaux et sociaux ? Revue Servir, Février-Mars 2023 / n°520, 16–20.